Top 5 News and Magazines Apps in Nigeria Q1 2023

In Q1 2023, the top 5 news and magazines applications on a unified platform in Nigeria showcased varied performance metrics in terms of weekly downloads, revenue, and active users. Here is a detailed look at each app's performance:

Bloomberg: Finance Market News from Bloomberg LP CM saw a notable increase in weekly revenue, peaking at approximately $627 in late January and generally maintaining figures around $200-$400 for most of the quarter. Weekly downloads fluctuated, starting at 285 in late December and ending at 312 in late March, with a notable dip to 126 in mid-February. Active users showed a slight upward trend from 1.7K at the start of the quarter to 1.8K by mid-March.

Medium experienced varying weekly revenue, with a high of $356 in mid-February and ending the quarter at $210. Downloads peaked early in the quarter at 5K in early February but generally ranged between 1K-1.8K for the rest of the period. Active users saw a spike to 12.3K in early February but averaged around 8K-9K throughout the rest of the quarter.

The New York Times had a relatively stable revenue, with a peak of $156 in late January and consistent figures around $70-$135 for most weeks. Downloads remained steady, fluctuating between 55 and 177 throughout the quarter. Active users hovered around 1.7K-1.8K, with a slight dip to 1.6K in mid-March.

The Economist - News, Podcasts showed steady weekly revenue, peaking at $282 in mid-March and maintaining figures between $200-$280 for most of the quarter. Downloads were relatively consistent, ranging from 57 to 122 weekly. Active users ranged from 545 to 647, with an upward trend towards the end of the quarter.

Le Monde, Live News had minimal weekly revenue, peaking at $24 in mid-March. Downloads were low, with a high of 11 in late January and several weeks of no downloads. Active user data was not available for this app during the quarter.

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